In 1995 Abdul released a dance workout video entitled Paula Abdul's Get Up and Dance! (re-released on DVD in 2003) a fast-paced hip-hop style workout. " Paula's first QVC appearance resulted in 15 sellouts of her first jewelry collection involving more than 34000 pieces. Abdul served as the choreographer for several film and theater productions including the 1998 musical Reefer Madness and the cheerleading scenes in the 1999 film American Beauty (Paula Abdul had previously also choreographed the 1991 film The Doors).
She was also a guest judge on the All-Star edition of Dancing with the Stars in 2012. Abdul later scored a string of pop music hits in the late 1980s and early 1990s. After her initial period of success Abdul suffered a series of setbacks in her professional and personal life.